Yasemin Işık

Yasemin Işık is a graduate of Mersin University and has built her career in the hospitality industry, specialising in corporate communications, brand management and marketing. As Corporate Communications and Marketing Director at Barut Hotels Group, she leads the Group’s brand communications, marketing strategies and corporate reputation initiatives.

She contributes to the development of projects focused on sustainable tourism, digital transformation, guest experience and the preservation of cultural values. Ms. Işık also represents Barut Hotels’ responsible tourism approach on national and international platforms.